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		<title>Why Your WordPress Site Keeps Getting Hacked (And One Setting That Fixes 90% of It)</title>
		<link>https://web321.co/why-your-wordpress-site-keeps-getting-hacked-and-one-setting-that-fixes-90-of-it/</link>
		
		<dc:creator><![CDATA[Web 321]]></dc:creator>
		<pubDate>Thu, 18 Dec 2025 15:42:00 +0000</pubDate>
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					<description><![CDATA[<p>WordPress isn't inherently insecure. In fact, it's one of the most scrutinized and frequently updated platforms on the planet.</p>
<p>The post <a href="https://web321.co/why-your-wordpress-site-keeps-getting-hacked-and-one-setting-that-fixes-90-of-it/">Why Your WordPress Site Keeps Getting Hacked (And One Setting That Fixes 90% of It)</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><!--StartFragment --></p>
<p class="pf0"><span class="cf1">You know that sinking feeling.</span></p>
<p class="pf0"><span class="cf1">You open your email and see a message from Google: &#8220;Warning: This site may be hacked.&#8221; Or worse—you try to log into your WordPress dashboard and you&#8217;re locked out. Your site displays a cryptic message in a language you don&#8217;t speak, or your homepage has been replaced with something you definitely didn&#8217;t put there.</span></p>
<p class="pf0"><span class="cf1">Your heart races. Your palms sweat. And the questions flood in: </span><span class="cf2">How did this happen? What did I do wrong? How much is this going to cost to fix?</span></p>
<p class="pf0"><span class="cf1">Take a deep breath. You&#8217;re not alone, and this isn&#8217;t your fault.</span></p>
<p class="pf0"><span class="cf3">The Reality Check: <strong>Why WordPress Gets Targeted</strong> (And Why That&#8217;s Actually Good News)</span></p>
<p class="pf0"><span class="cf1">Here&#8217;s the truth: </span><span class="cf4">WordPress isn&#8217;t inherently insecure.</span><span class="cf1"> In fact, it&#8217;s one of the most scrutinized and frequently updated platforms on the planet.</span></p>
<p class="pf0"><span class="cf1">The problem? WordPress powers over 43% of all websites on the internet. That&#8217;s not a typo—nearly half of the web runs on WordPress.</span></p>
<p class="pf0"><span class="cf1">For hackers, that&#8217;s like a burglar discovering that 43% of houses in the world use the same type of lock. They don&#8217;t care about </span><span class="cf2">you</span><span class="cf1"> specifically. They don&#8217;t even know who you are. They&#8217;re just running automated scripts that try to break into </span><span class="cf2">every</span><span class="cf1"> WordPress site they can find, hoping that enough doors are left unlocked.</span></p>
<p class="pf0"><span class="cf4">You&#8217;re not being personally targeted—you&#8217;re being automatically scanned.</span></p>
<p class="pf0"><span class="cf1">The good news? Because the attacks are automated and follow predictable patterns, the defenses are simple, straightforward, and don&#8217;t require a computer science degree.</span></p>
<p class="pf0"><span class="cf1">In fact, there&#8217;s one setting—just </span><span class="cf2">one</span><span class="cf1">—that stops about 90% of WordPress hacks before they even start.</span></p>
<h2 class="pf0"><span class="cf3">The &#8220;Open Door&#8221; Problem: Why Your Site Is Getting Hacked</span></h2>
<p class="pf0"><span class="cf1">Imagine a burglar standing at your front door with a key ring containing one million keys. Now imagine they have all day—actually, all year—to stand there and try every single key until one of them works.</span></p>
<p class="pf0"><span class="cf1">Eventually, they&#8217;ll get in. It&#8217;s just a matter of time.</span></p>
<p class="pf0"><span class="cf4">This is exactly how most WordPress sites get hacked.</span></p>
<p class="pf0"><span class="cf1">By default, WordPress allows anyone, anywhere, to try guessing your password as many times as they want. There&#8217;s no limit. No lockout. No consequences for getting it wrong 100 times, 1,000 times, or 10,000 times.</span></p>
<p class="pf0"><span class="cf1">This attack method is called </span><span class="cf4">&#8220;Brute Force,&#8221;</span><span class="cf1"> and it&#8217;s devastatingly simple:</span></p>
<ol>
<li class="pf1"><span class="cf1">A hacker&#8217;s automated script finds your login page (usually `yoursite.com/wp-</span><span class="cf1">login.php</span><span class="cf1">`)</span></li>
<li class="pf1"><span class="cf1">The script tries common username/password combinations</span></li>
<li class="pf1"><span class="cf1">It keeps trying, thousands of times per hour, 24/7</span></li>
<li class="pf1"><span class="cf1">Eventually—unless you have a strong password </span><span class="cf2">and</span><span class="cf1"> some protection—it gets in</span></li>
</ol>
<h2 class="pf0"><span class="cf5">The &#8220;Admin&#8221; Mistake</span></h2>
<p class="pf0"><span class="cf1">Quick side note: If your WordPress username is &#8220;admin,&#8221; you&#8217;ve just made the hacker&#8217;s job 50% easier. They already know half of your credentials—now they only need to guess the password.</span></p>
<p class="pf0"><span class="cf1">But even if you&#8217;re using a unique username, the real problem remains: </span><span class="cf4">unlimited login attempts.</span><span class="cf1"> That&#8217;s the open door you need to close.</span></p>
<p class="pf0"><span class="cf3">The &#8220;One Setting&#8221; Solution: Limiting Login Attempts</span></p>
<p class="pf0"><span class="cf1">Here&#8217;s the fix that stops 90% of brute force attacks cold:</span></p>
<p class="pf0"><span class="cf4">Limit the number of times someone can try to log into your site.</span></p>
<p class="pf0"><span class="cf1">That&#8217;s it. That&#8217;s the whole game.</span></p>
<p class="pf0"><span class="cf1">Instead of allowing infinite password guessing, you set a limit: </span><span class="cf4">3 wrong attempts, and you&#8217;re locked out for 24 hours.</span></p>
<h2 class="pf0"><span class="cf5">How It Works</span></h2>
<p class="pf0"><span class="cf1">Think of it like this:</span></p>
<ul>
<li class="pf2"><span class="cf4">Before:</span><span class="cf1"> Hacker tries 10,000 password combinations in one hour. Eventually, they might get lucky.</span></li>
<li class="pf2"><span class="cf4">After:</span><span class="cf1"> Hacker tries 3 passwords, gets blocked, can&#8217;t try again for 24 hours. They move on to an easier target.</span></li>
</ul>
<p class="pf0"><span class="cf1">The automated script breaks. The attack fails. Your site stays secure.</span></p>
<h2 class="pf0"><span class="cf5">Why It Works</span></h2>
<p class="pf0"><span class="cf1">Brute force attacks rely on volume. They need to make thousands—sometimes millions—of guesses. When you cap attempts at 3 or 5, the math stops working in their favor.</span></p>
<p class="pf0"><span class="cf4">They can&#8217;t brute-force their way in if they can&#8217;t keep guessing.</span></p>
<p class="pf0"><span class="cf1">It&#8217;s the digital equivalent of a deadbolt that freezes solid after 3 wrong key attempts. The burglar gives up and moves to the next house.</span></p>
<h2 class="pf0"><span class="cf3">How to Implement This (Step-by-Step)</span></h2>
<p class="pf0"><span class="cf1">WordPress doesn&#8217;t have this protection built in (which is baffling, honestly), so you&#8217;ll need to add it via a plugin or server-level security.</span></p>
<p class="pf0"><span class="cf1">Don&#8217;t worry—this isn&#8217;t complicated. Pick the option that fits your comfort level:</span></p>
<h3 class="pf0"><span class="cf5">Option A: The Dedicated Specialist (Limit Login Attempts Reloaded)</span></h3>
<p class="pf0"><span class="cf4">Best for:</span><span class="cf1"> People who want a lightweight, &#8220;set it and forget it&#8221; solution.</span></p>
<p class="pf0"><span class="cf4">How to do it:</span></p>
<ol>
<li class="pf1"><span class="cf1">Go to your WordPress dashboard → Plugins → Add New</span></li>
<li class="pf1"><span class="cf1">Search for &#8220;Limit Login Attempts Reloaded&#8221;</span></li>
<li class="pf1"><span class="cf1">Click &#8220;Install Now,&#8221; then &#8220;Activate&#8221;</span></li>
<li class="pf1"><span class="cf1">Go to Settings → Limit Login Attempts</span></li>
<li class="pf1"><span class="cf1">Set &#8220;Max Login Attempts&#8221; to </span><span class="cf4">3</span></li>
<li class="pf1"><span class="cf1">Set &#8220;Lockout Duration&#8221; to </span><span class="cf4">24 hours</span></li>
<li class="pf1"><span class="cf1">Save changes</span></li>
</ol>
<p class="pf0"><span class="cf1">Done. You&#8217;re now protected.</span></p>
<p class="pf0"><span class="cf1">This plugin is simple, lightweight, and does exactly one job really well. It logs every failed login attempt, blocks repeat offenders, and sends you a notification if someone&#8217;s hammering your login page.</span></p>
<p class="pf0"><span class="cf2">If you&#8217;d rather not manage plugins yourself, Web321&#8217;s WordPress support plans include proactive security monitoring and plugin management—so your site stays protected without you lifting a finger.</span></p>
<h3 class="pf0"><span class="cf5">Option B: The All-in-One Security Suite (</span><span class="cf5">Wordfence</span><span class="cf5"> or </span><span class="cf5">iThemes</span><span class="cf5"> Security)</span></h3>
<p class="pf0"><span class="cf4">Best for:</span><span class="cf1"> People who want comprehensive protection (firewall, malware scanning, brute force protection, and more).</span></p>
<p class="pf0"><span class="cf4">Popular choices:</span></p>
<ul>
<li class="pf2"><span class="cf4">Wordfence</span><span class="cf4"> Security</span><span class="cf1"> – Includes a firewall, malware scanner, and brute force protection. The free version is excellent; the premium version adds real-time threat intelligence.</span></li>
<li class="pf2"><span class="cf4">iThemes</span><span class="cf4"> Security (now Solid Security)</span><span class="cf1"> – Similar feature set with a slightly simpler interface.</span></li>
</ul>
<p class="pf0"><span class="cf4">How to do it:</span></p>
<ol>
<li class="pf1"><span class="cf1">Install and activate </span><span class="cf1">Wordfence</span><span class="cf1"> or </span><span class="cf1">iThemes</span><span class="cf1"> Security</span></li>
<li class="pf1"><span class="cf1">Run through the setup wizard</span></li>
<li class="pf1"><span class="cf4">Brute force protection is usually enabled by default</span></li>
<li class="pf1"><span class="cf1">Confirm it&#8217;s active in Settings → Firewall (</span><span class="cf1">Wordfence</span><span class="cf1">) or Settings → Login Security (</span><span class="cf1">iThemes</span><span class="cf1">)</span></li>
</ol>
<p class="pf0"><span class="cf1">These plugins do a </span><span class="cf2">lot</span><span class="cf1"> more than just limit login attempts. They actively scan for malware, block malicious traffic, and monitor your site 24/7. The trade-off? They&#8217;re heavier and can slow down your site slightly if not configured properly.</span></p>
<p class="pf0"><span class="cf2">Web321 includes premium security plugins like these in our $321/month support plans, and we handle all the configuration and optimization so you get maximum protection without the performance hit.</span></p>
<h3 class="pf0"><span class="cf5">Option C: The Host Solution (Server-Level Protection)</span></h3>
<p class="pf0"><span class="cf4">Best for:</span><span class="cf1"> People who have a premium managed WordPress host.</span></p>
<p class="pf0"><span class="cf1">If you&#8217;re hosted with a high-quality provider like </span><span class="cf4">WP Engine, </span><span class="cf4">Kinsta</span><span class="cf4">, or Flywheel</span><span class="cf1">, they likely handle brute force protection at the server level—meaning it&#8217;s already enabled and you don&#8217;t need a plugin at all.</span></p>
<p class="pf0"><span class="cf4">How to check:</span></p>
<ol>
<li class="pf1"><span class="cf1">Log into your hosting control panel</span></li>
<li class="pf1"><span class="cf1">Look for &#8220;Security Settings&#8221; or contact support</span></li>
<li class="pf1"><span class="cf1">Ask: &#8220;Do you have brute force protection or login attempt limiting enabled?&#8221;</span></li>
</ol>
<p class="pf0"><span class="cf1">If they do, you&#8217;re covered. If they don&#8217;t, use Option A or B above.</span></p>
<p class="pf0"><span class="cf2">Web321 includes managed hosting on Canadian servers with built-in security protections, daily backups, and PIPEDA compliance—so your site and your data stay safe.</span></p>
<h3 class="pf0"><span class="cf3">Three Other Quick Wins (To Get to 99% Security)</span></h3>
<p class="pf0"><span class="cf1">Limiting login attempts is the biggest lever you can pull, but security is about </span><span class="cf2">layers.</span><span class="cf1"> Add these three quick wins and you&#8217;ll be in the top 1% of secure WordPress sites:</span></p>
<p class="pf0"><strong><span class="cf5">1. Enable Two-Factor Authentication (2FA)</span></strong></p>
<p class="pf0"><span class="cf1">Even if a hacker guesses your password, they still can&#8217;t get in without the 6-digit code from your phone.</span></p>
<p class="pf0"><span class="cf4">How to do it:</span></p>
<ul>
<li class="pf2"><span class="cf1">Install a plugin like </span><span class="cf4">WP 2FA</span><span class="cf1"> or </span><span class="cf4">Wordfence</span><span class="cf1"> (which includes 2FA)</span></li>
<li class="pf2"><span class="cf1">Connect it to Google Authenticator or </span><span class="cf1">Authy</span><span class="cf1"> on your phone</span></li>
<li class="pf2"><span class="cf1">Now every login requires: password + code from your phone</span></li>
</ul>
<p class="pf0"><span class="cf1">It&#8217;s an extra 10 seconds at login, but it makes your site virtually </span><span class="cf1">unhackable</span><span class="cf1"> via brute force.</span></p>
<p class="pf0"><strong><span class="cf5">2. Keep Everything Updated</span></strong></p>
<p class="pf0"><span class="cf1">This one&#8217;s simple but critical: </span><span class="cf4">update WordPress, your theme, and your plugins regularly.</span></p>
<p class="pf0"><span class="cf1">Outdated plugins are the second most common entry point for hackers. When a security vulnerability is discovered, it gets patched in an update. If you don&#8217;t update, you&#8217;re leaving a backdoor wide open with a sign that says &#8220;Exploit me.&#8221;</span></p>
<p class="pf0"><span class="cf4">Set a reminder:</span><span class="cf1"> Every Monday, log in and check for updates. Or better yet, enable automatic updates for minor releases.</span></p>
<p class="pf0"><span class="cf2">Don&#8217;t want to worry about updates breaking your site? Web321 handles weekly updates with compatibility testing, so your site stays current and nothing breaks.</span></p>
<p class="pf0"><strong><span class="cf5">3. Use a Strong Password (Seriously)</span></strong></p>
<p class="pf0"><span class="cf1">I know, I know—you&#8217;ve heard this a million times. But here&#8217;s the reality:</span></p>
<ul>
<li class="pf2"><span class="cf4">&#8220;Password123&#8221;</span><span class="cf1"> can be cracked in under 1 second</span></li>
<li class="pf2"><span class="cf4">&#8220;ILoveMyDog2024&#8221;</span><span class="cf1"> can be cracked in under 3 hours</span></li>
<li class="pf2"><span class="cf4">&#8220;7$kPz!mQ2@nX9wL&#8221;</span><span class="cf1"> would take 34,000 years</span></li>
</ul>
<p class="pf0"><span class="cf1">Use a password manager like </span><span class="cf4">1Password</span><span class="cf1">, </span><span class="cf4">Bitwarden</span><span class="cf1">, or </span><span class="cf4">LastPass</span><span class="cf1">. Let it generate a 16-character random password. You&#8217;ll never need to remember it (the manager does that), and it&#8217;ll be virtually uncrackable.</span></p>
<p class="pf0"><span class="cf4">Bonus tip:</span><span class="cf1"> Don&#8217;t reuse passwords across sites. If one site gets breached, hackers try that same password on every other site they can find associated with your email.</span></p>
<p class="pf0"><span class="cf3">The Bottom Line:</span><em><span class="cf3"> One Setting, Maximum Protection</span></em></p>
<p class="pf0"><span class="cf1">Let&#8217;s recap:</span></p>
<p class="pf0"><span class="cf6">✅</span> <span class="cf4">The Problem:</span><span class="cf1"> WordPress allows unlimited login attempts by default, making brute force attacks inevitable </span></p>
<p class="pf0"><span class="cf6">✅</span> <span class="cf4">The Solution:</span><span class="cf1"> Limit login attempts to 3-5, with a 24-hour lockout after failures </span></p>
<p class="pf0"><span class="cf6">✅</span> <span class="cf4">The Implementation:</span><span class="cf1"> Install a plugin (Limit Login Attempts Reloaded, </span><span class="cf1">Wordfence</span><span class="cf1">, or </span><span class="cf1">iThemes</span><span class="cf1"> Security) or use server-level protection </span></p>
<p class="pf0"><span class="cf6">✅</span> <span class="cf4">The Bonus:</span><span class="cf1"> Add 2FA, keep everything updated, and use a strong password</span></p>
<p class="pf0"><span class="cf1">Security doesn&#8217;t have to be complicated. You don&#8217;t need to be a developer. You just need to close the open doors that hackers are walking through every day.</span></p>
<p class="pf0"><span class="cf3">Don&#8217;t Want to Deal With This? We&#8217;ve Got You Covered.</span></p>
<p class="pf0"><span class="cf1">If you&#8217;ve read this far and you&#8217;re thinking, </span><span class="cf2">&#8220;This sounds important, but I really don&#8217;t want to manage plugins, worry about updates, or monitor security logs&#8230;&#8221;</span></p>
<p class="pf0"><span class="cf4">You&#8217;re not alone.</span></p>
<p class="pf0"><span class="cf1">That&#8217;s exactly why Web321 exists. For </span><span class="cf4">$321 CAD per month</span><span class="cf1">, we handle everything:</span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Daily security scans and malware detection </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Brute force protection and login monitoring </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Weekly WordPress, theme, and plugin updates </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Daily backups stored securely for 90 days </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Premium security plugins (</span><span class="cf1">Wordfence</span><span class="cf1">, Gravity Forms, and more) </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> 24/7 uptime monitoring with emergency recovery </span></p>
<p class="pf0"><span class="cf6">✅</span><span class="cf1"> Canadian hosting with PIPEDA compliance</span></p>
<p class="pf0"><span class="cf1">We&#8217;ve been securing WordPress sites for 15+ years. We know every attack vector, every vulnerability, and every fix. </span><span class="cf4">Your site gets enterprise-level security without the enterprise-level price tag.</span></p>
<p class="pf0"><span class="cf5">Your Site Is Protected. You Sleep Soundly. That&#8217;s The Deal.</span></p>
<p class="pf0"><span class="cf6">👉</span> <span class="cf4">Take Action Right Now:</span></p>
<p class="pf0"><span class="cf4">Option 1:</span><span class="cf1"> Install a login limit plugin in the next 5 minutes (seriously, do it now) </span></p>
<p class="pf0"><span class="cf4">Option 2:</span><span class="cf1"> Let Web321 lock down your site completely—</span><a class="cf1" href="tel:1-844-4-WEB-321"><span class="cf1">Contact us at 1-844-4-WEB-321</span></a><span class="cf1"> or visit </span><a class="cf1" href="https://web321.co"><span class="cf1">web321.co</span></a></p>
<p class="pf0"><span class="cf1">Don&#8217;t wait until you see that &#8220;This site may be hacked&#8221; warning. </span><span class="cf4">Close the door before the burglar tries the handle.</span></p>
<p class="pf0"><span class="cf1">&#8212;</span></p>
<p class="pf0"><span class="cf4">About Web321:</span><span class="cf1"> We provide comprehensive WordPress support and security for Canadian businesses and organizations. Our $321/month plans include everything you need to keep your site fast, secure, and online—without the stress. Based in Saanichton, BC, we&#8217;re proud to offer Canadian data hosting with full PIPEDA compliance. </span><a class="cf1" href="https://web321.co/our-services/wordpress-support/"><span class="cf1">Learn more at web321.co</span></a></p>
<p><!--EndFragment --></p>
<p>The post <a href="https://web321.co/why-your-wordpress-site-keeps-getting-hacked-and-one-setting-that-fixes-90-of-it/">Why Your WordPress Site Keeps Getting Hacked (And One Setting That Fixes 90% of It)</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
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			</item>
		<item>
		<title>Critical Vulnerability</title>
		<link>https://web321.co/knowledgebase/critical-vulnerability/</link>
					<comments>https://web321.co/knowledgebase/critical-vulnerability/#respond</comments>
		
		<dc:creator><![CDATA[Shawn DeWolfe]]></dc:creator>
		<pubDate>Wed, 23 Jul 2025 06:32:54 +0000</pubDate>
				<guid isPermaLink="false">https://web321.co/knowledgebase/critical-vulnerability/</guid>

					<description><![CDATA[<p>A severe security flaw in software (e.g., WordPress core, plugin) that could allow attackers to take control of a website. Requires immediate patching. The main benefits of addressing critical vulnerabilities are protecting customer data and maintaining site integrity. Consider applying security updates as soon as they are released. Search for Critical Vulnerability</p>
<p>The post <a href="https://web321.co/knowledgebase/critical-vulnerability/">Critical Vulnerability</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>A severe security flaw in software (e.g., WordPress core, plugin) that could allow attackers to take control of a website. Requires immediate patching. The main benefits of addressing critical vulnerabilities are protecting customer data and maintaining site integrity. Consider applying security updates as soon as they are released.<br />
<br /><a href="https://web321.co/?s=Critical+Vulnerability">Search for Critical Vulnerability</a></p>
<p>The post <a href="https://web321.co/knowledgebase/critical-vulnerability/">Critical Vulnerability</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
]]></content:encoded>
					
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		<item>
		<title>Give Marketers A Perk: A Marketing Job WITHOUT Website Management</title>
		<link>https://web321.co/marketer-perk/</link>
		
		<dc:creator><![CDATA[Shawn DeWolfe]]></dc:creator>
		<pubDate>Tue, 28 May 2024 22:19:59 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<guid isPermaLink="false">https://web321.co/?p=58039</guid>

					<description><![CDATA[<p>With all of the talk of workplace overload and the heavy job requirements, taking something off of a marketer's plate provides two big wins: it give the marketer more breathing room to accomplish the important things in their job; and it offers the business owner some continuity on the public face of their brand-- their website. Here's our exhaustive list of ways a WordPress maintenance plan can help a marketer do their job better.</p>
<p>The post <a href="https://web321.co/marketer-perk/">Give Marketers A Perk: A Marketing Job WITHOUT Website Management</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
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										<content:encoded><![CDATA[<p>Here&#8217;s an example of a marketer&#8217;s job description:</p>
<ul>
<li>Diploma or Bachelor&#8217;s degree in Marketing, Communications, or a combination of relevant education and experience.</li>
<li>You are a team player with a positive attitude and a willingness to learn.</li>
<li>Strong attention to detail and organizational skills.</li>
<li>Creative thinking and problem-solving skills, with a passion for storytelling and brand narrative.</li>
<li>Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.</li>
<li>Excellent written and verbal communication skills, with the ability to tailor messaging for different audiences.</li>
<li>Ability to develop brand strategies and guide creative direction.</li>
<li>Experience using graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, <strong>WordPress</strong>.</li>
<li>Experience with photography and videography is considered an asset.</li>
</ul>
<p>All of these creative requirements, then WordPress. WordPress is key for marketing a business well. WordPress is the platform of choice for building and maintaining their websites due to its flexibility, user-friendliness, and vast ecosystem of plugins and themes. However, managing a WordPress site effectively requires specialized knowledge and continuous effort, which can significantly strain a marketing team’s resources.</p>
<p>With all of the talk of workplace overload and the heavy job requirements, taking something off of a marketer&#8217;s plate provides two big wins: it give the marketer more breathing room to accomplish the important things in their job; and it offers the business owner some continuity on the public face of their brand&#8211; their website.</p>
<p>Here’s why hiring a website support company can be a game-changer for your business:</p>
<h4>1. <strong>Expertise and Specialization</strong></h4>
<p>Web321 specializes in <a href="https://web321.co/knowledgebase/wordpress/">WordPress</a>, bringing a depth of knowledge and expertise that general marketers typically lack. Their team is well-versed in the intricacies of WordPress development, security, and maintenance. This specialization ensures that your website is always up-to-date, secure, and running optimally, allowing your marketing team to focus on their core competencies.</p>
<h4>2. <strong>Time and Resource Efficiency</strong></h4>
<p>Managing a WordPress site involves regular updates, troubleshooting, backups, and performance optimization. These tasks can be time-consuming and distract marketers from strategic activities like content creation, campaign management, and market analysis. By outsourcing these responsibilities to Web321, your marketing team can allocate more time and resources to activities that directly drive growth and revenue.</p>
<h4>3. <strong>Enhanced Website Performance and User Experience</strong></h4>
<p>A well-maintained website is crucial for user engagement and conversion. Web321 ensures that your website loads quickly, remains responsive, and is free from technical glitches. This level of maintenance enhances the user experience, which is critical for retaining visitors and improving <a href="https://web321.co/knowledgebase/technical-seo/">SEO</a> rankings. An optimized website also reduces bounce rates and increases the likelihood of conversion, directly benefiting your marketing efforts.</p>
<h4>4. <strong>Proactive Security and Risk Management</strong></h4>
<p>Cybersecurity threats are a constant concern for any online business. Web321 provides proactive security measures, including regular updates, malware scans, and vulnerability assessments. By ensuring that your website is secure, they help protect your business from potential breaches and data loss, safeguarding your reputation and customer trust.</p>
<h4>5. <strong>Cost-Effective Solution</strong></h4>
<p>Hiring a full-time, in-house WordPress expert can be costly. Web321 offers a cost-effective alternative, providing access to a team of professionals at a fraction of the cost. This arrangement allows you to leverage their expertise without the overhead of additional salaries, benefits, and training.</p>
<h4>6. <strong>Scalability and Flexibility</strong></h4>
<p>As your business grows, so do the demands on your website. Web321 offers scalable solutions that can adapt to your evolving needs. Whether you’re launching a new product, expanding your content strategy, or experiencing increased traffic, they can adjust their services to meet your requirements without disrupting your marketing efforts.</p>
<h4>7. <strong>Continuous Improvement and Innovation</strong></h4>
<p>The digital landscape is constantly changing, with new technologies and best practices emerging regularly. Web321 stays abreast of these developments, ensuring that your website incorporates the latest innovations and improvements. Their continuous support and optimization efforts keep your website competitive and aligned with industry standards.</p>
<h4>8. <strong>Focus on Strategic Marketing Initiatives</strong></h4>
<p>By offloading technical and maintenance tasks to Web321, your marketing team can concentrate on strategic initiatives that drive business growth. They can develop more effective marketing campaigns, engage with your audience more meaningfully, and analyze market trends to inform better decision-making.</p>
<p>Hiring a Website support company is a strategic investment. It allows a business to optimize its online presence without overloading the marketing team. With their specialized expertise, proactive maintenance, and cost-effective solutions, <a href="https://web321.co/our-services/get-a-quote/">Web321</a> ensures that your website remains a powerful asset in achieving your business objectives. By freeing up your marketers to focus on what they do best, you enhance overall productivity and drive sustainable growth.</p>
<p><center><a class="ctabtn" href="https://web321.co/our-services/get-a-quote/">Do you want us to help?</a></center><em><a href="https://shawndewolfe.medium.com/give-marketers-a-perk-a-marketing-job-without-website-management-adec1ed0ae70">Reposted to Medium</a></em></p>
<p>The post <a href="https://web321.co/marketer-perk/">Give Marketers A Perk: A Marketing Job WITHOUT Website Management</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
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		<title>Our Services</title>
		<link>https://web321.co/our-services/</link>
		
		<dc:creator><![CDATA[Shawn DeWolfe]]></dc:creator>
		<pubDate>Sun, 23 Aug 2020 17:10:32 +0000</pubDate>
				<guid isPermaLink="false">https://web321.co/?page_id=3938</guid>

					<description><![CDATA[<p>Web design for small to medium sized businesses. </p>
<p>The post <a href="https://web321.co/our-services/">Our Services</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h1 style="text-align: center;">Web Design</h1>
<p>We build lean, effective designs that highlight your brand and impress your visitors. Responsive sites, built to look stunning on any device. Mobile-friendly web designs driven by user behaviour, anchored with strong calls to action that convert leads into clients. We know what works and what doesn&#8217;t. You don&#8217;t have to tell us: we know you mission is to succeed online. Our mission is to help you succeed online.</p>
<p>Our sites inform your customers, keep your visitors in touch, and drive home your key messages. In short – we build websites that work, and that make you look great.</p>
<p>With over 20 years experience in web design and development, our team has the skills and expertise you need to take your web presence to the next level.</p>
<h3>We Start With a Plan</h3>
<p>We begin by getting an understanding of your current situation&#8211; new business, established businesses, a business adapting to online, or even a new client bringing over their website. We look at your competitors in the field (similar field, neighbourin area). Our findings are compiled in a business review to expose your position in your marketplace. In addition, the review gives a view into weak spots that a competitor may have missed (which we can help you to leverage).</p>
<p>Our websites earn their keep. It all starts with planning.</p>
<h3>We Are Experts</h3>
<p>We don’t just make your site pretty. We make it flexible, expandable and effective. From the first line of code forward, we keep security, search engine optimization, performance and user experience as forefront considerations.</p>
<p>Because our decades-long history in web development started before content management systems did, we know how to build sites from scratch. Understanding websites from the ground up means we know what works.</p>
<h3>We Care About The Lifespan Of Your Website</h3>
<p>Your website is the foundation of your online marketing. It&#8217;s your mothership, home base and corner of the Internet. After we launch your web design, we have a whole plan to manage it. What makes us unique: we deliver this for an affordable price that doesn&#8217;t deliver the sticker shock.</p>
<h1 style="text-align: center;">What&#8217;s a Managed Web Presence?</h1>
<p>A Managed Web Presence is the entire process of presenting and drawing traffic to your brand online, including website design and maintenance, search engine optimization, social media, online advertising and more.</p>
<p>If you’ve decided your business needs to up its game online, you may wonder: how do I get started? Traditionally, there are a lot of steps involved in boosting your brand from lightweight to legend.</p>
<ul>
<li>First, you need a domain registrar to sell you a domain name.</li>
<li>Then you hire a hosting company to provide a home for your site.</li>
<li>Next, you need to find a web developer to create the site, a graphic designer to make it eye catching, and a writer to create compelling marketing copy.</li>
<li>To keep your site software up to date and safe from malware and exploits, you’ll need a website maintenance contract.</li>
</ul>
<p>Once you&#8217;ve signed off on your site, you need to make sure people can find it.</p>
<ul>
<li>To improve its Google ranking, you could bring on an SEO expert.</li>
<li>You might call in a marketing company to build an email campaign.</li>
<li>You can enlist a social media expert to drive up buzz and engagement online.</li>
<li>If you want a press release about your new site and its offerings, you’ll need a PR distributor.</li>
<li>Then there’s backlink building, lead generation, reputation management and more… so many ways to build your brand and increase your sales online!</li>
</ul>
<p>To many business owners, all this can feel overwhelming. It&#8217;s a steep learning curve, and a big investment of time, money and energy. And you’re already so busy. You might wonder &#8211; is there an easier way?</p>
<h2>Managed Web Presence: The All-in-One Solution</h2>
<p>At Web321, we manage your web presence by making sure you have everything you need to build and maintain a strong foundation for online business success. All in one place, all for one monthly price.</p>
<p><img fetchpriority="high" decoding="async" class="alignleft wp-image-2790 size-full" src="https://web321co.b-cdn.net/wp-content/uploads/2020/06/Thumbs-up.png" alt="The All-in-One Solution" width="394" height="768" srcset="https://web321co.b-cdn.net/wp-content/uploads/2020/06/Thumbs-up.png 394w, https://web321co.b-cdn.net/wp-content/uploads/2020/06/Thumbs-up-154x300.png 154w" sizes="(max-width: 394px) 100vw, 394px" />That means: no more stressing about how to find the right domain registrar and hosting company – our vendors are vetted and tested, and are the same ones we use for our own websites.</p>
<p>No more wondering if your content is good enough – we’ll make sure you’re presenting your business with all its true flair and professionalism.</p>
<p>No more worrying what you’ll do if your site goes down – we’ll keep an eye on it at all times and have it back up in a jiffy from your most recent backup (which we do daily, automatically).</p>
<p>No more concern over vulnerability to hackers and malware – we scan and clean your site regularly, and make sure you have all the latest security updates.</p>
<p>No more nagging your developer to update your content in a timely fashion – our service team will do any 30-minute task for you at any time of day or night, usually within eight hours.</p>
<h2>Why Do I Need a “Web Presence” Anyways?</h2>
<p>More than ever, the world is turning to the web to do business. They search directories like Yelp, and go to Google to search by key phrases. Directories can list your business, but you’re at the mercy of their constraints: how much space they give you; where you rank in their lists, what they do with your listing. Having your own website gives your business the freedom to market on your own terms and stand out from the crowd.</p>
<p>If you spend a lot of time listening to customer phone calls, questions and emails, you’ll begin to notice the same questions coming up repeatedly. If you put the answers on your website, customers can find the information easily at any time. It gives them immediate answers, which they’ll appreciate. It also frees up staff from answering the same questions over and over.Before the Web, everything was manual. People shopped in retail stores with cash. Bank statements and invoices were mailed. Everything had many steps and took time. The Web turns all those steps into simple, quick &amp; easy interactions: notifications, digital product, e-commerce, online order-taking. Best of all, once set-up, the digital parts of those exchanges don’t require any staff time.<!-- Begin Mailchimp Signup Form --><!--  --><!--  --></p>
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<p style="text-align: center;">Promotion, providing information, and digital processing. Simple, right?</p>
<p style="text-align: center;">Well, not always&#8230;</p>
<h2>Here&#8217;s where things can go wrong.</h2>
<p style="text-align: left;">Web security has two main components – and you can be in trouble if either of them go wrong.</p>
<p style="text-align: left;">First: applications (web servers, web applications, web browsers) have a lot of code, and some of it is exploitable. To protect your site from hackers, you need experts guarding your digital fort.</p>
<p style="text-align: left;">Second: if you’re not locked down with good passwords and security, hackers and malware can find their way in. Are your passwords strict? Are your important assets (e.g. digital products, user information) secure?</p>
<p style="text-align: left;">With unlimited labour, a web presence could contain thousands of pages of content, with something for every conceivable audience. In reality, that’s never possible, because processing power, content, maintenance are all finite resources that cost time and/or money.</p>
<p style="text-align: left;">Keeping track of those assets, and their cost, is critical to a positive return on your investment. There’s a careful balance of creating engaging content while still keeping your content creation process affordable; keeping the right elements of the web page; attracting the right audience; and keeping it all running. It’s a big job &#8211; but much easier if you have help.</p>
<p style="text-align: left;">Coders are always in an arms race with hackers. To keep up with sneaky new exploits and to patch security holes, code needs to keep getting better. Keeping it up to date is critical to the continued health of your website. Without a manager updating your website regularly, its code will become more brittle and vulnerable with time.</p>
<p style="text-align: left;">A good message should be backed by knowledge and authority, and delivered to your target customers with a theme crafted just for them. You’re the expert on your services and products. We can help you engage with your audience on the web in a way that conveys your business’s unique expertise and personality.</p>
<p style="text-align: left;">Code is written to fulfill a job: take input, and create useful output. Sometimes, an application isn’t written to anticipate all types of input or output required. We understand that and work to account for code problems as they arise.</p>
<h2>What does it take to manage a website?</h2>
<h3><strong>Experience</strong></h3>
<p>Our senior people have upwards of 25 years of experience in the digital realm, while our junior members bring a fresh perspective to coding and marketing. We work hard to keep abreast of the latest trends in technology and design. In short: we know what works.</p>
<h3><strong>Good Decisions</strong></h3>
<p>Our experience tells us what works and what doesn’t. We have a proven suite of tools, vendors and approaches that work, and empower us to run lean mean web vehicles to drive the success of your business. Our technology stack is easy to use, easy to control and creates great results.</p>
<h3><strong>Skill</strong></h3>
<p>Our experience and approach is combined with a deep knowledge of the tools we use. We deploy efficient and effective solutions for our clients.</p>
<h3><strong>Smarts </strong></h3>
<p>We take all of this solid practice and technical know-how and add in something extra: street smarts. We combine the real world experience of our clients with what we know and what is technically possible, and end up with a creative and savvy approach.</p>
<h2>How does having a Managed Web Presence help our clients?</h2>
<p>In an era of smartphones, websites are still key to a business’ ability to prosper online. Our experience, processes and technology decisions set the stage for our clients to succeed.</p>
<p>Your online presence has to be findable 24&#215;7. It has to be accessible from any location and any device. Our work to first give you a presence that follows tried and true tactics to attract and engage your customers for you. That’s followed by keeping your web presence findable, maintained and groomed for success.</p>
<p>With everything on your site being digital, we can evolve your web presence and even tailor it for specific audiences throughout the lifespan of your website. We have a slate of best practices in design and implementation. We continually improve our sites through easier navigation, greater functionality, and fresh content. We will assess and reassess your position to find opportunities for improvement: ways to increase your market share, and make the online part of your business as effective as it can be.</p>
<p><strong>Ready to Supercharge your Online Presence?</strong></p>
<p>The post <a href="https://web321.co/our-services/">Our Services</a> appeared first on <a href="https://web321.co">Web321: Your Best WordPress Support</a>.</p>
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