Polara Accessible Signal Products

We built Polara.com for Texas-based Polara Enterprises. Polara is the leading supplier of Accessible Pedestrian Signals (APS) and ADA-compliant push buttons in North America. We took the site from its legacy incarnation and remade it with Divi and WordPress.
One of that features of this site is a product configurator built with WooCommerce, the Product Add-Ons plugins and large amount of Javascript and CSS.

Marketing Goals

The site is responsive. It’s GTMetrix scores are strong allowing it to win on a technical SEO front.

Technical Accomplishments

We took this from static HTML and legacy PHP to WordPress 6. It was build on the Divi theme from Elegant Themes. We build out several sections using Shortcodes Ultimate and custom templates. The APS product builders used Woocommerce to control the products and integrate with Product Add-ons. The system integrates with Hubspot and generates a PDF of the configuration.

Technologies Used

  • WordPress
  • Divi
  • Toolset
  • WooCommerce
  • Advanced Custom Fields
  • Gravity Forms
  • JavaScript
  • AODA